Slashdot: IBM Files DVD Spam Patent Application
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Started by: zoobabzoobab
Date: 26 Nov 2007 12:57
Number of posts: 1
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Summary:
Mark Wilson of Gizmodo.com reports that IBM is applying for a patent for DVDs that contain or download 'on demand' commercials that cannot be skipped. Consumers would be able to purchase these DVDs at a lower price than regular DVDs and pay extra to enjoy their purchase ad-free without having to buy a second DVD. Perhaps this is part of the massive shift in advertising that IBM predicts.
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